B.A., Major in Journalism
Program Director: Peggy Rupprecht
The Journalism major is made up of three tracks: Advertising, News and Public Relations. Students in all three tracks learn from professors with professional experience. The cutting-edge classes balance theoretical foundations with hands-on work in project-based learning that builds a portfolio, whether writing, social media, public relations strategies, advertising campaigns, podcasts or visual forms of communication. Students do research and gain valuable experience with internships with agencies, nonprofits, athletic organizations, businesses, magazines and news organizations.
Major in Journalism requirements: 41 credits
- Choose from Advertising, News and Public Relations tracks
| Code | Title | Credits |
|---|---|---|
| Computer Science, Design and Journalism core courses | ||
| CSC 121 | Computers and Scientific Thinking | 3 |
| GDE 324 | Digital Foundations | 3 |
| JRM 215 | Media Literacy and Information Concepts | 2 |
| JRM 319 | Media Writing | 3 |
| or JRM 320 | Professional Writing | |
| Journalism major core courses | ||
| JRM 335 | History of American Mass Media | 3 |
| JRM 438 | Information Ethics | 3 |
| JRM 529 | Law of Mass Communication | 3 |
| JRM 599 | Senior Capstone: Entrepreneurial Media | 3 |
| Choose one of the following tracks: | 18 | |
| Advertising track requirements | ||
| Public Relations and Advertising Principles | ||
| Social Media | ||
| Advertising Campaigns I | ||
| Advertising Copy Writing | ||
| Media Research | ||
| Graphic Design | ||
| News track requirements | ||
| Social Media | ||
| Editing | ||
| Online Storytelling | ||
| Media Research | ||
| Advanced News Production | ||
| Video and Photo | ||
| Graphic Design | ||
| Public Relations track requirements | ||
| Public Relations and Advertising Principles | ||
| Social Media | ||
| Editing | ||
| Public Relations Writing | ||
| Media Research | ||
| Video and Photo | ||
or GDE 374 | Video and Filmmaking | |
| Total Credits | 41 | |